Become a Female Forward insider

Become a Female Forward Insider and receive our COMPLIMENTARY guide instantly.

Keepin’ It Real

By Amanda Hill | Apr 19, 2024 | Comments Off on Keepin’ It Real

Influencer marketing is the strategic collaboration between brands and influential individuals who have a strong online presence. It’s become a vital connection point with consumers, as influencers’ endorsements can sway public opinion and purchasing decisions.

Continue Reading

The Heroine’s Journey

By Amanda Hill | Mar 15, 2024 | Comments Off on The Heroine’s Journey

The hero’s journey is a popular storytelling and marketing tool that connects with consumers on a subconscious level. It has been used to speak to consumers and their desires. But there is a complementary heroine’s journey in storytelling as well. Populated by Maureen Murdock, the heroine’s journey follows a female story – and it’s a story that has been overlooked in marketing for too long.

Continue Reading

7 Insights to Improve Your Advertising to Women

Join the list and receive our COMPLIMENTARY guide instantly.

Top Articles

TERMS | PRIVACY | © 2020 Female Forward